Keep your data safe with these backup solutions

Data is an integral part of your business. You use it to build marketing strategies, forge customer relationships, and much more. Losing important client and company information can be harmful to the health of your business. Here are backup solutions you should ‌implement to ensure the safety of your data. Tape drives Tape drives are […]

The benefits of email automation

Many businesses rely on email marketing campaigns to gather leads and stay in touch with existing customers. To successfully run such campaigns, they must ensure that their emails are relevant and reach the correct audience at the right time. An efficient way to ensure this is to leverage email automation. What is email automation? Email […]

Engaging customers through video content

Video marketing is one of the most efficient and cost-effective ways to reach, engage, and convert potential customers. According to Wyzowl, 80% of marketers say that video content has helped them directly increase sales. That’s because videos are able to communicate messages in a way that text and static images cannot. In this blog post, […]

How to securely and effectively collect customer data

Customer data is one of the most valuable resources in business today. It helps companies better understand their clients’ needs and interests. However, before companies collect, use, and generate revenue from customer data, they must ensure compliance with data protection laws. Keep in mind these data collection tips to avoid legal fines and penalties. 1. […]

How does the cloud support business continuity?

Having a business continuity plan ensures that you have constant access to your business’s data, even when a disaster strikes your locale. Understandably, your choice of backup storage media will be critical to the success of such a plan. In this blog, we’ll discuss why the cloud is the ideal place to keep your company’s […]

How dashboards can help your business grow

A dashboard is a business intelligence tool that allows businesses to track key performance indicators (KPIs). This can be particularly useful for making informed decisions and strategies. Here are some uses of dashboards in real-life business situations. Marketing insights Your organization’s marketing department analyzes a significant amount of data from various channels. Whether their purpose […]

Why you should use a UPS for network hardware

Power outages are a major inconvenience to businesses. Even a few hours without electricity can lead to thousands of dollars in lost productivity and revenue. Fortunately, there’s something businesses like yours can do to reduce the effects of power outages, and that’s using an uninterrupted power supply (UPS) for your computers and networking equipment. Read […]

4 Benefits of adopting new business technology

Business technology is constantly changing — and if you don’t keep up with innovations in business IT, you could end up being left behind by your competitors. And gaining a competitive edge is just one of the many reasons why you should upgrade your business IT now — here are four others. Better efficiency Implementing […]

Ignore these outdated disaster recovery myths

Disaster recovery (DR) used to be an expensive solution that relied predominantly on tape backups. Today, cloud computing has dramatically changed the DR landscape, affording even small- and medium-sized businesses cheaper and more reliable DR solutions. Unfortunately, there are still plenty of misconceptions about DR. Here are three myths that no longer apply. Myth 1: […]

Top tips when selecting an MSP for your business

Technology underpins nearly every aspect of modern business processes. Managing it, however, can be complex and tedious. This is where managed IT services providers (MSPs) can help. Whether your company needs software solutions, network infrastructure management services, or cloud technology, MSPs can provide all this and more. MSPs defined MSPs are companies composed of specialists […]

Protecting Your Business From Data Disasters

Data is everything to a small business in this day and age – which means if you lose access or control of your data, you lose everything.

As dramatic as that might sound, the data backs that up. According to several sources, 93% of companies, no matter how big they are, are out of business within one year if they suffer a major data disaster without having first formulated a strategy for combating it.

Here’s why your SMB needs a business continuity plan

A variety of untoward events can disrupt the operations of small- to medium-sized businesses (SMBs), including natural disasters or cyberattacks. These incidents can cause SMBS to lose revenue, or in some extreme cases, close permanently. Fortunately, having a concrete business continuity plan (BCP) in place will help your business recover quickly after a disaster. What […]

6 Ways to enhance your website’s design

Making an outstanding website is not just about aesthetics. It’s also about giving site visitors and customers a great user experience while they browse your products and services. Having a good website is especially important now that people spend way more time browsing and shopping online than ever. To keep your site aesthetically appealing and […]

Top reasons why business continuity plans fail

In the event of a disaster, businesses must make sure that their servers and data are safe. Many companies, however, wrongly assume that merely having data backups guarantees business continuity. Here are other top mistakes companies should avoid when preparing for the worst-case scenario. Mistake 1: Not considering the small details Once you’ve created a […]

How ready is your business for hurricanes?

As hurricanes are a common event in many areas of the United States, business owners must take steps to secure their data. In this blog, we provide steps that will help you quickly recover your data and get back to business following a hurricane. Determine recovery hierarchy Certain parts of your IT system are more […]

Investing in new IT? Avoid these 5 mistakes

If you want to improve your business’s performance, then investing in new technology can be a big step in the right direction. For instance, just upgrading your servers can boost your team’s ability to multitask and handle more complex projects. However, buying new tools and solutions will not give you the results you want unless […]